CALP Certified Apartment Leasing Professional

CALP- Certified Apartment Leasing Professional Course

Leasing professionals are the first people prospective residents meet, and often their only gauge of the property staff.

This course is designed to teach these professionals skills to help them become top producers.

Key Leasing Performance Indicators Addressed in CALP:

YOU’LL LEARN ABOUT:

• Using technology to generate traffic
• Measuring and managing your community’s reputation
• Inspecting the leasing center, tour route, model units, and vacant apartments
• Researching the competition and building relationships with competitors
• Compiling a comprehensive community resource tool
• Creating effective marketing plans Relationship sales processes and evaluating your personal sales performance
• Evaluating a prospect’s commitment level and overcoming objections
• Preparing prospects for the next steps in the rental process
• Applying fair housing law and communicating rental criteria
• Qualifying prospective residents according to rental policy
• Preparing and reviewing leases with new residents
• Move-in processes Responding to resident issues and maintenance requests
• Building relationships with residents and creating a sense of community
• Reporting incidents, maintaining documentation, and taking corrective action
• Maximizing revenue and operational efficiency
• Securing and processing lease renewals

Schedule of Virtual Courses

Instructor:  Brian Paule, The Galman Group

May 17th, 9:15 am - 12:30pm

Couse 1- Bringing in New Residents

Course 2- Marketing and Maintaining your Community

May 18th, 9:30 - 12:30 pm

Course 4 - Relevant Laws and how to Apply them

Instructor, Pat Daly, InterSolutions

May 17th, 2:00pm - 4:00pm

Course 3- Why your competition matters

May 19th, 9:30 -12:30pm

Course 5- The Sales Processs and Building Relationships

Instructor, Sue Yukenavitch, Westover Companies

May 19th 2:00pm 4:30pm

Course 6 - Effectively Meeting the needs of Current Residents